Group Members
Law Carmen
Bryan Tan Ming Yong
Lim Jing Huan
Lok Xue Mei
Mow Xiao Hui
About Campaign
i. To investigate the development of nine treasures as gold jewelleries in the Chinese Wedding Custom.
ii. To study the meaning of the nine treasures in the Chinese Wedding Custom.
iii. To raise awareness among the youths about the meaning/role of the nine treasures in the Chinese Wedding Customs.
Instagram Carousel
Our target audience is ranged between age 18-30, mostly youths or young couples planning for a wedding. Therefore, Instagram - a welcoming platform among the young community is chosen, it is also easily accessible with electronic gadgets in hand.
Visit our Instagram page @ninegoldenbliss to view our visual outputs!
Online Articles
With the acknowledgement that young people nowadays are not into reading, yet we insisted on sharing long-written articles online because we experienced firsthand on the hardships of not being able to collect sufficient information during our research, and we would like to help the minority who are really into the nine treasures.
Posters for Commercial Exhibition
Algorithm of social media platform may affect our content reach therefore, posters are exhibited at commericial centres for our target audience. It may not be the best tool to spark interests but it will be recalled as a piece of information when needed in the future.
The information and graphics shared in the campaign are rearranged and reconstructed by the group members, therefore it is not guaranteed to be the most accurate and reliable. Lastly, we would like to thank you for scrolling through our campaign. We would also like to show our gratitude to Arts-ED, Dr. Lim Jing Yi, and fellow collaborators and sponsors who have supported this initiative.
